October Social Media Campaign

A series of animated Halloween themed narrative shorts for the month of October.

Design Objective:

This campaign, regularly shared on LinkedIn and Facebook, significantly impacted my analytics by increasing views and engagement. Each visual complemented an informative post about social media campaign strategies and the application of various imagery types. Utilizing AI-generated art from several online platforms and Photoshop, I was able to rapidly create videos for daily posting. Throughout the month, I honed this unique illustrative style and production workflow, simultaneously expanding my skills and exploring motion design capabilities in After Effects.

See all the clips on Instagram: